Introducing Lash Lab Mascara

Lash Lab Mascara claims and key benefits

The Institute of Dermatologists is selective about every product it stocks. Each brand and formulation is assessed for quality, clinical credibility, and alignment with the high standards our patients expect. Brow Aid meets that bar, and has done so from the beginning.

Professor Caitriona Ryan collaborated with Brow Aid on the IllumiLift Eye and Brow Hydrogel Mask, a dermatologist-formulated treatment combining evidence-based ingredients for the eye and brow area.

Brow Aid IllumiLift Eye and Brow Hydrogel Mask

What Makes Lash Lab Different from a Standard Mascara?

Most mascaras are designed to deliver visual results in the moment. Lash Lab takes a different approach. Developed by Kim O'Sullivan, founder of Brow Aid and a professional makeup artist with over 25 years of industry experience, Lash Lab is formulated to deliver immediate impact while supporting lash health over time.

At the core of the formula is a flexible, lightweight coating that wraps each lash to help reduce daily wear and tear. Conditioning and hydrating ingredients work to keep lashes softer and more supple, reducing brittleness and breakage. The result is lashes that look better now, and stay healthier with continued use.

Lash Lab Mascara before and after results

What Results Can You Expect from Lash Lab Mascara?

Lash Lab is backed by independent clinical trials. In a study of 20 participants over five weeks, the formula delivered:

  • Up to +250% lash volume for a fuller, denser appearance

  • +27% longer-looking lashes after a single coat

  • +20% increase in curl for a lifted, eye-opening effect

  • Flake-free, smudge-resistant wear for up to 8 hours

  • 100% of users agreed on its long-lasting performance

The formula is 86% natural origin and finishes in a deep Obsidian Black. It is designed to perform throughout a full day without flaking or smudging.

Lash Lab Mascara 86% natural origin formula

Who Is Lash Lab Mascara Suitable For?

Lash Lab is suitable for everyday wear for anyone looking for a mascara that delivers visible definition without compromising lash condition. It is a particularly considered choice for those who wear mascara daily and want to support lash retention and flexibility alongside their usual routine.

Model wearing Lash Lab Mascara by Brow Aid

Where to Find Lash Lab Mascara

Lash Lab Mascara is available to purchase online at instituteofdermatologists.ie and in clinic at the Institute of Dermatologists, 10 Pembroke Place, Ballsbridge, Dublin 4.

RRP: €22

Lash Lab Mascara key USPs

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