Skincare by Decade: Your 70s Routine | Save 15%

Your 70s routine: comfort, hydration and daily protection

Save at least €67.50 when you buy the five products together. Chosen by Professor Caitriona Ryan and Professor Nicola Ralph, Consultant Dermatologists and co founders of the Institute of Dermatologists.

Skin in your 70s is often drier, more fragile and more easily irritated. This five step routine keeps things gentle and comfortable, while still giving skin a nightly retinol, eye care and the daily sun protection it needs at every age.

What is included

1. Clinical Skin Gentle Cream Cleanser

A soft cream cleanser for dry or sensitive skin. Colloidal oatmeal and allantoin calm the skin, while glycerin and sodium hyaluronate add hydration as it cleans, so skin never feels tight afterwards. Vitamin E adds antioxidant support.

2. EltaMD Barrier Renewal Complex

A ceramide moisturiser with squalane, vitamin E and enzymes to replenish the skin's natural barrier. In a clinical study, it improved dry, compromised skin within 24 hours. Fragrance free.

3. Clinical Skin Retinol + Peptide Refining Serum

Pure retinol paired with bakuchiol, a gentler plant based retinol alternative, plus Palmitoyl Tripeptide 38 to support the skin's structure. Niacinamide and allantoin keep skin calm, so you get the renewal of a retinoid with less of the redness and flaking that make most people give up.

4. EltaMD Renew Eye Gel

A light eye gel with peptides, niacinamide and vitamins C and E. Clinically shown to reduce the look of under eye fine lines, wrinkles and dark circles in 4 weeks. Fragrance free and ophthalmologist tested.

5. EltaMD UV Daily Hydration+ SPF 50 (Untinted or Tinted)

Broad spectrum SPF 50 with zinc oxide and hyaluronic acid. Clinically shown to provide 24 hour hydration (12 week study, 32 people), with an antioxidant blend that helps protect skin from UV, blue light and pollution. Available untinted or tinted.

Why this routine in your 70s

Sun damage builds up over a lifetime, so daily SPF matters just as much now as it did at 20. UV Daily Hydration+ adds hydration at the same time.

Every product here is chosen for comfort. The cream cleanser and ceramide moisturiser help skin hold on to moisture, so it feels soft rather than tight.

How to use

Morning

1. Cleanse with the Gentle Cream Cleanser.
2. Apply Renew Eye Gel around the eye area.
3. Apply Barrier Renewal Complex.
4. Finish with UV Daily Hydration+ SPF 50, applied generously.

Evening

1. Cleanse with the Gentle Cream Cleanser.
2. Apply the Retinol + Peptide Refining Serum.
3. Apply Renew Eye Gel.
4. Follow with Barrier Renewal Complex.

New to retinol? Start every 2 to 3 nights and build up to nightly as your skin adjusts. Always wear SPF the next morning.

Frequently asked questions

Who chose these products?

Professor Caitriona Ryan and Professor Nicola Ralph, Consultant Dermatologists and co founders of the Institute of Dermatologists.

Is retinol suitable for older skin?

Yes. This serum is designed to be gentle. Start every 2 to 3 nights and build up to nightly as your skin adjusts.

Do I need SPF if I am mostly indoors?

Daily SPF is still recommended, as UVA passes through windows and cloud.

Tinted or untinted?

The routine is the same. The tinted SPF gives a sheer, even finish.

Looking for a different stage?

Browse the full Skincare by Decade range, from teens to 80s.